Company to showcase two new
innovative products at the exhibition.
Soyang Europe will be launching the exciting G-Floor flooring product at Sign & Digital UK 2014When it comes to printable media, Soyang Europe’s catchphrase is, ‘it has got every surface covered’. The company is located in Bury, Greater Manchester, UK, and is a leading supplier of digitally printable media for a broad range of industries including the wide format and super wide outdoor, retail POS, flag and signage sectors.
This year on the Soyang Europe’s stand at Sign & Digital UK 2014 will be the European debuts of two innovative new products. The first of these, G-Floor, is being hailed by Soyang as a ground-breaking concept which is set to completely change traditional perceptions of what is possible in the field of customised flooring. The high-tech new media, originally developed in the United States, is based on a high density, clear, flexible PVC substrate, capable of being printed on the underside, using either UV or solvent inks on a grand-format printer.
With a thick wear layer protecting the integrity of the graphic, G-Floor is hygienic, easily installed and repositionable, as well as having excellent load-bearing capability, with low noise and sound absorbing characteristics, added the company. It has a highly effective and hard-wearing grip surface which Soyang said makes it ideally suited to retail, business and public space applications, with a solid white media option available for surface printing where production capability is limited to 4 colour process.
Soyang will also be launching another ‘revolutionary’ new product at the exhibition in the form of AlumiGraphics. This rugged, aluminium foil base material conforms and holds to the texture of any surface that it is applied to. With its high durability, resistance to heavy pedestrian and rolling vehicle traffic, as well as all types of weather conditions, this new product is being positioned to take the sign and graphics market by storm, given its countless potential applications in both indoor and outdoor environments.
With a highly regarded range of textiles in its portfolio, Soyang Europe has an extensive offering for visitors to the showAvailable in smooth or high-grip surface finishes the media can be printed on large format digital printers; UV curable, latex and solvent…or even screen printed. Demonstrations of the versatility of this new product will be taking place on Soyang’s stand at Sign & Digital UK.
Andrew Simmons, Sales Director for Soyang Europe commented; “Everyone at Soyang is really excited about these new products. The potential for retail outlets, restaurants, cinemas, vehicle showrooms, fitness centres, hotels, exhibition halls, stages, as well as sporting venues, airports, stations, car parks, and garage forecourts is genuinely breath-taking. The breadth of potential applications and sheer flexibility of both products really is a game-changer, and further underlines Soyang’s commitment to providing state-of-the-art media which will ensure that designers, printers, planners and marketers really have the material options available to them to keep every surface covered.”
Along with these new products, Soyang Europe will also be showcasing its existing portfolio of printable media, covering everything from banner and mesh materials, to textiles and wallcoverings; all carefully selected for their quality and reliability in a wide variety of demanding locations and conditions. The world of printable media continues to develop at an astonishing rate and Soyang Europehas said it is committed to consistently being at the forefront of innovation, sourcing media from specialist suppliers around the world, who are capable of maintaining their own exacting standards and delivering ever more appealing opportunities to designers, marketers and wide format printers alike.
Soyang Europe can be found on stand D4 at the show, which takes place at the NEC in Birmingham from 29th April to 1st May 2014. Full details on the company’s complete product range can be found by visiting www.soyang.co.uk
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